Disciplinarity in Rhetorical Theory

Disciplinarity in Rhetorical Theory

Bazerman, Dillon, Prior

Bazerman

In Shaping Written Knowledge, Charles Bazerman studies four contexts of writing that must be balanced when writing in any discipline: lexicon used, balance between explicit citation and implicit knowledge, attention to audience, and the author’s values, assumptions, expertise, and originality of claims. In particular, Bazerman compares and contrasts three essay from three different disciplines and discovers that while each discipline’s writing balances these four contexts, they do so in different measures. For example, the science-based article focused more on explicit citation and seemed to erase the context of the author and implied audience, while the humanities-based article used a more balanced approach to citation and implicit knowledge while making an argument to an audience. Thus, writing is not just a matter of “getting the words right.” Instead, one must adapt to each discipline’s communally developed linguistic resources and expectations. Bazerman also points out that these texts and genres are not just responding to disciplinary requirements; by perpetually reproducing them (or versions of them), they continue to create the same requirements over time.

 

Dillon

In Contending Rhetorics, George Dillon examines whether or not disciplinary language does what it claims to do. In general, disciplinary discourse is concerned with not only adding to the body of certified knowledge, but also with certifying those things that are offered. However, disciplinary discourse embodies practices and values that conflict, not only with other disciplines, but within them as well (Prior repeats this sentiment later as part of his rational for arguing for “disciplinarity”). Dillon notes that a rhetoric of objectivity is the dominant mode across all disciplines because it ostensibly shields discourse from personal bias. The text is meant to appear autonomously, without the predispositions of the authors, and it should not appeal to the audience or to authority. Dillon refers to this as a kind of “anti-rhetoric” that is supposed ignore author, audience, and kairos and does not respond to a specific rhetorical situation. But, as Dillon points out, humans are incapable of entirely erasing subjectivity; academics are “interested parties” whether they admit it or not and generally aspire to enhance authority and credibility. Dillon ultimately concludes that academic discourse differs from other discussion because it has means of reaching closure (though he does not reveal how, nor does he himself reach closure in his argument; he only gestures toward a solution via Habermas’s model of an argumentation that could produce agreement within the rhetorical constraints of particular disciplinary communities).

 

Prior

Prior’s Writing/Disciplinarity argues against the notion that disciplines are unified and authoritative and that “discourse community” is not a useful term for disciplinary analysis; even experts admit that they are not operating in predictable arenas of shared values and conventions. Because disciplines are so open historically, socially, and culturally, Prior finds the term “disciplinarity” more useful than “disciplinary” because it allows for multiple contexts whereas “discipline” suggests a unity that does not exist. Prior argues that writing and disciplinary enculturation are situated in specific and dynamic times and places, thus complicating the ability to create generalizations. He refers to writing and disciplinarity as “laminated,” which means they are not autonomous and every moment within them implicates multiple activities, weaves together multiple histories, and exists within the chronotopic networks of lifeworlds where boundaries of time and space are highly permeable. In other words, each person has their own “laminated” sets of objectives, identities, and contexts (thought, history, experiences, goals, dreams, fears, intentions, misperceptions, and detailed discussions) that resist generalization.

Prior also studies literacy within disciplines; he examines how graduate students journey toward gaining literacy in their fields. He also asks scholars to think beyond the notion of “discourse communities” because literacy within disciplines is more complicated, social, and multivariate than such a term allows. Writing in learning, then, are not initiation into discourse communities; instead, writing and disciplinarity are mediate activities within open and permeable networks of persons, artifacts, practices, institutions, and communities: they are functional systems of activity that intermingle person, interpersonal, and sociocultural histories. Prior argues that disciplinary enculturation is constantly ongoing through everyday mediations of activity and agency. Thus, writing in the academy is activity: it is locally situated, extensively mediated, deeply laminated, and highly heterogeneous. In other words, it is affected by contexts both inside and out of the academic situation.

 

How I would answer a question on this theme

I’ve really only got three people to talk about, so I’d just lay them out like I have here in order to make some sort of argument about them. For instance, all three imply that there is no such thing as a truly disciplinary form of writing; even within disciplines, scholars disagree about what makes good writing or what kind of writing can constitute new knowledge. Hence, Prior suggests a new word (disciplinarity) to describe the fact that there is no unitary way to write within any one discipline.

This has interesting implications for composition because it questions what useful knowledge we can really impart on students. Even their own fields can’t agree what good writing should be, so how are we supposed to teach students from multiple fields some sort of totalizing writing style? Devitt answers this question by suggesting that we teach genre awareness over a range of different genres. The more genres students understand and have in their repertoire of antecedent genres, the more potential ammunition they have in any new rhetorical situations.

Locations of Rhetoric

Mapping Locations of Rhetoric

 

Aristotle/Plato/Cicero: Oral

Dillon/Bazerman: Writing

Plato and Augustine: Anti-Writing

Bolter: New Media/Digital

Ong: Orality vs. Literacy

 

 

Oral Rhetoric

Plato: dialectic

  • Rhetoric should be a dialogue between two people that searches for the ultimate truth
    • It is not used to persuade, but only to correct error and help the other person come to their own internal realization about the nature of truth
      • Persuasion to belief is a bad kind of rhetoric that manipulates
    • The dialectic is between one person who knows the truth (a philosopher) and someone he is trying to help discover it as well
  • Oral presentations must acknowledge the counterpart’s “soul” and adapt to it

 

Aristotle: rhetoric is the counterpart to dialectic

  • Rhetorical study focuses on the modes of persuasion, which is a form of demonstration
    • He provides the first comprehensive account of how a rhetorician can be effective orally
    • He focuses on the orator balancing ethos, pathos, and logos in his demonstrations
    • He gives general and specific lines of argument
    • He lists five matters on which everyone deliberates: ways and means, peace and war, national defense, food supply, and legislation
    • He distinguishes between artistic and inartistic proofs
      • Artistic: proofs we can create – ethos, pathos, logos
      • Inartistic: those proofs available to the orator – contracts, laws, oaths, testimony
    • He lists 28 lines of proof
    • He lists three different genres in which rhetoric performs: deliberative (future), forensic (past), epideictic (praise and blame)
  • In making a speech, he says to study three points:
    • Producing means of persuasion
    • Style must be clear an appropriate
      • It is important to say what we ought as we ought
    • Arrangement
  • He also focuses on delivery
    • Pay attention to volume of sound
    • Be aware of the modulation of pitch
    • Be aware of the rhythm at which you are speaking
  • Unlike Plato, Aristotle allows for rhetoric to be practiced when one speaker persuades others to agree with him (instead of dialectic)
    • But like Plato, Aristotle believes the orator should be backed by truth
  • Good orality is adapted to the audience
    • The orator will present different proofs, etc and arrange and deliver a speech differently for different audiences

 

Cicero: imitate good models

  • He wants aspiring orators to practice actual lawsuits
    • He specifies that the common topics must be grounded in social custom to be useful
      • They should focus on winning the audience’s favor
    • As far as delivery, orators should match thoughts to words
      • IE: everyday talk is “dignified”/plain style, or a middle ground between the two
    • True skill in oratory comes from a combination of natural talent and education
    • The “complete” orator upholds his own dignity (Quintilian’s “good man, speaking well”), but also the safety of his own country
    • “Doctus orator” = the good orator must have a wide background in many subjects
      • His harmonious, graceful style must be backed by knowledge and thought
        • This is different from Plato and Aristotle, who think the orator must be backed by truth
      • Wise thinking and elegant speaking are linked
        • Cicero seems to indirectly address Plato when he points out that philosophy is not the only aspect of good rhetoric – wide culture is needed too
        • In other words, one must be keen to both find the probable answer to the problem, but also to give it in an eloquent manner
      • Importantly, good orators realize that speaking in public is difficult
        • They are able to admit that a speech does not always work as well as they had hoped
        • They are fearful/nervous before a speech
      • The art of speaking relies on: proof of allegation, winning favor, and rousing the required impulses

 

Writing

Cicero: Writing is useful

  • He thinks writing is how you develop skill in oratory
    • This is how one learns eloquence
    • One can also perfect their arrangement

 

Dillon: focuses on the differences in writing between scientists and scholars

  • They are important because learning them is a traditional purpose of schooling
  • Discursive terrain is not neutral or inert
    • It is like a culture – it embodies practices and values that conflict, not only within other disciplines, but within the discipline itself
  • For Aristotle, orality was a demonstration – for Dillon, (academic) writing presents probable arguments, not demonstrations
  • Disciplinary discourse is personal and engages the writer’s and reader’s interests, biases, and desires, even if it pretends not to
  • Dillon wants rhetoricians to define rhetoric as the study of discursivity in general, encompassing both oral and written texts

 

Bazerman: must consider social and intellectual endeavors of a discipline in order to write in it

  • Focuses on the importance of written genres
    • Students must understand and rethink rhetorical choices embedded in each generic habit to master the genre
    • Even though genre can stabilize the rhetorical situation and simplify the rhetorical choices to be made, the writer loses control of the writing when s/he does not understand the genre
  • A writer’s self-consciousness about the power of words allows them to wield that power
    • The writer is self-conscious and reflexive by simply knowing what they are doing
    • Writing is choice making – it is evaluating the options
    • This seems to counter the Ancients’ orality – they focus on orators having immediately at their disposal all of the means of persuasion (Aristotle) and knowledge they need (Cicero), but Bazerman seems to assert that writers only need awareness of their potential power in order to be able to wield any of those things as needed
  • The writer sees human consciousness created from nothing
    • Feels responsible to participate in creation of the human world
    • The choices a writer makes shape the contributions to knowledge
  • Writing has the capacity to be citational
    • It draws on and ties together other writers, readers, prior texts, and experienced reality to constitute knowledge
    • Oral rhetoric can do this to, but not to as great of a degree given that it has not been recorded

 

 

Anti-Writing

Plato does not trust writing

  • He thinks it leads to forgetfulness because writers are not practicing their memories
    • Writing discourages memory, one of the five rhetorical canons
      • (Indeed, it seems as if that particular canon has fallen out of style since the rise of writing)
    • He also points out that written word cannot defend itself like spoken word can
      • Written word never changes, but spoken word (ideally) happens in a dialogue, so it could be defended and/or clarified by the speaker

Augustine: sermons must be memorized, not delivered from writing

  • Prayer will help the preacher learn rhetorical skill
    • Praying is more important than oratorical skill
  • Writing is not necessary
  • Information must be presented in several forms – writing inhibits this

 

New Media/Digital Rhetoric

  • Bolter: still talking about writing, but now it’s in a new location – digital
    • Most people use computers as the primary medium for communication
  • The impermanence and changeability of text in digital technology reduces the distance between author and reader, and even makes the reader into an author
  • Ideally, the digital text can tailor itself to each reader’s needs
    • This is a huge revolution that mixes orality and writing
    • The product is still written, but the author is able to read his/her audience in a way that can accommodate them instantly (in much the same way an orator would be able to read the audience and adjust his tone, volume, subject, etc)
  • Writing no longer needs to linear – it can be rhizomatic
  • Digital writing can make use of remediation: this is where a newer medium takes the place of an older one, borrowing and reorganizing the characteristics of writing in the older medium and reforming its cultural space
    • It is both homage and rivalry
  • Hypertext: each topic may participate in several paths – reader chooses which to take
    • This means the reader can be a sort of author that “writes” the text they are reading as they choose which path to take
    • Bazerman says writing is all about the writer making conscious choices
    • Bolter here suggests that it is also about the reader making conscious or unconscious choices about how to progress through the text
      • This means the reader can become an “adversary” by making the text in a way the author did not intend

 

Orality and Literacy

Ong: the literate mind is analytic/objective – the oral mind is aggregative/traditional/attached to context

  • Writing makes it easier to see the logical relationships and to hierarchicalize ideas
  • Writing enacts more genres than orality because it allows the “speaker” to maintain a train of thought longer, go back and revise, etc

 

If I had to answer a question on this theme:

I would start with Plato, Aristotle, and Cicero to establish some of their commonalities: all three focus on developing the skill necessary to be successful in oral speaking. Plato focuses on how good rhetoric is used in a dialectic where one person (a philosopher) helps another discover Truth for themselves through correction of error. Aristotle sees rhetoric as one orator coming to an oratory with all of the available means of persuasion (proofs, lines of argument, delivery, style, arrangement, etc) under his belt to be used at a given moment to persuade an audience to truth. Cicero thinks good oratory is a combination of natural skill and talent, and that the orator must be well-versed in both philosophy and wide culture. All three focus on the necessity of reading and responding to their audience.

Next, I would move on and contrast Plato and Augustine’s distaste for writing with Ong’s notion that literacy changed the way people think and gave rise to more genres. Plato distrusts writing because he thinks it decays memory. Augustine dislikes writing because he thinks prayer is more important (God will provide the necessary words at the right moment) and writing a speech ahead of time would damage the spontaneity of delivery. Ong contradicts both by pointing out that literacy allows anyone to think more analytically and objectively. Oral cultures are more aggregative, traditional, and dependent on context because they are not used to being able to step back and analyze their situations. Literature cultures are able to see logical relationships and hierarchicalize their ideas. They are able to write in more genres (Aristotle only lists three in his oral culture).

Next, I would discuss the importance of writing to developing knowledge. I probably wouldn’t bring up Dillon as I had originally planned; he’s not very interesting or as relevant as I thought. I would, however, focus on Bazerman and his notion that writing is key to developing human knowledge. Writing’s power comes from the writer realizing their power and wielding it in writing. Unlike the ancient orators (who needed to have immediately at their disposal all available means of persuasion [Aristotle] and the knowledge they may need [Cicero]) the writer is able to draw on these resources when/if they see fit; they only need to be aware of their potential in Bazerman’s construction. Bazerman’s notions of genres also fit nicely with Ong’s notion that writing changes the way people think. Now that there are more genres available, writers need to be aware of them. Writers must understand and rethink their rhetorical choices in order to master genre. The writer will lose control of his/her writing if s/he does not understand the genre. Genre, then, becomes much more important in written rhetorical situations than oral simply because there are more of them (than Aristotle’s three).

Finally, I would close with a discussion of Bolter’s notions of digital writing in order to discuss how it revolutionizes both written and oral discourse. Digital rhetoric is based in writing and so is able to draw on all of the genres and conventions of writing. However, it also hearkens back to orality. Ong mentions that the move from orality to literacy resulted in the ability to think hierarchically, but Bolter argues that hypertext, a digital means of writing, deconstructs hierarchicalization because the reader can choose which path s/he wants to take. Just as Bazerman’s writer makes conscious choices in writing, Bolter’s reader makes conscious or unconscious choices when moving through digital texts, thus becoming a sort of author. This collapses the differences between readers and authors, while also allowing readers more power to be adversaries since they can read/write the text in ways the author did not intend.